Huawei wants to increase their range of open ad partneships. Europe is the next in line.

Huawei is working hard on its Ads marketplace and is focusing on Europe right now.
The company is looking for partners like advertisers, agencies, and app developers to find customers among Huawei’s userbase. The new program will also let developers integrate Huawei Ads into their apps for additional revenue.

Right now the company has a couple of well known partners like: Air China, BMW, Dior, Lexus, Gucci, KFC, TikTok, Pepsi, Disney, And Puma.

Huawei has over 700 million smartphone users. All of them can be reached thanks to 20 Huawei apps, including the Huawei App Gallery. It will also show ads on Huawei’s Petal Search, and across thousands of third party apps.